Maxus gets V Narayanan as GM, Delhi MUMBAI: Maxus has roped in V Narayanan as general manager (GM) for its Delhi office. He will share the responsibility with Mausumi Kar in Delhi office. Prior to this, Narayanan was with Carat…

Ignitee eyes 40% growth in 2010 MUMBAI: Digital marketing company Ignitee Digital Solutions is eyeing a 30-40 per cent revenue growth in 2010. The agency, which has already seen an over 20 per cent growth in the first half of…

‘Facebook advertisers boost spending 10 fold’Source: Bloomberg / San Francisco August 06, 2010, 0:31 IST Facebook’s biggest advertisers have boosted spending by at least 10-fold in the past year as the social network crossed the half-billion user mark, becoming more…

 Virgin mobile launches industry’s first Music Unlimited service MUMBAI : In a significant development Indian Merchants’ Chamber (IMC), the premier Chamber of trade, commerce and industry in India appointed Good Relations India (GRI) to handle their communication duties. IMC was…

Google, Verizon strike deal on handling net traffic MUMBAI: Verizon Communications Inc. and Google Inc. have struck an accord on handling internet traffic. The compromise would restrict Verizon from selectively slowing internet content that travels over its wires, but wouldn’t…

Zapak forays into social gaming, partners 6waves MUMBAI: Zapak.com, the online gaming portal from Reliance ADAG, is entering into the social gaming arena with with a new Zapak Social channel on its website. The company has partnered with 6waves, the…

No. 1: Apple Brand value: $57.4 billion Country: United States Industry: Computer hardware The iPhone’s antenna problems are just a blip on the radar for the world’s most valuable brand. No. 2: Microsoft Brand value: $56.6 billion Country: United States…

It has been learnt that Shubhodip Pal, head, consumer marketing, Personal Systems Group (PSG) at Hewlett Packard (HP), has put in his papers. Currently, he is serving his notice period in the company. Pal was not available for comment at…

Brand News: Coca-Cola appoints OgilvyAction to oversee shopper marketing biz   MUMBAI: Following a multi-agency pitch, Coca-Cola India has appointed OgilvyAction, the activation arm of Ogilvy India, for creating shopper marketing programmes for the company’s brand portfolio. As part of its…

Brand News: ESPN gets Bachchan to endorse Champions League T20 MUMBAI: Taking a clue from the celebrity-rich Indian Premier League (IPL), ESPN Star Sports has appointed Amitabh Bachchan to build the brand equity of its Champions League T20 series. Bachchan…