Tools used in sales force promotions
Here are many tools that are used in order to facilitate sales force promotion effectively. It is one of the most important part of trade promotion activities followed by various companies.
Category: Trade Promotion
Sales Force Promotion
Sales promotion directed towards the sales people is referred to as sales force promotions.
Definition of Trade Promotion
Sales promotions can also be directed at members of the trade – wholesalers, distributors, and retailers. It is intended to stimulate demand in the short run and help push the product through the distribution channel more immediately. Effective trade promotions…
Techniques of Trade Sales Promotion
Off-Invoice Allowances Here marketers allow wholesalers and retailers to deduct a set amount from the invoice they receive for merchandise.
Trade Schemes for Trade Promotion
Some of the Trade Schemes:Buy Cadbury’s products worth Rs.3000/- and get 30 any chocolates worth Rs.5 free.